# Birthday treat WhatsApp template

> Give clients a birthday treat such as a free add-on service. Loyalty reward WhatsApp template for beauty studios. Free to copy and edit.

- Category: Marketing
- Industry: Beauty and wellness
- Use case: Loyalty reward
- Language: en_US
- Approval rate: 73%
- Page: https://template-builder.dev/whatsapp-template/beauty-birthday-treat
- JSON: https://template-builder.dev/whatsapp-template/beauty-birthday-treat.json
- Open in the playground: https://template-builder.dev/playground#t=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

## How to get it approved

Send a few days before the birthday so they can book. Keep the expiry visible.

## Message text

Happy birthday from Bloom
Happy birthday, {{first_name}}! Treat yourself with a complimentary {{reward}} on any service at {{studio}} until {{date}}. Thank you, and reply here if you need anything.
Reply STOP to opt out

## Variables

- `{{first_name}}`: Maria
- `{{reward}}`: $10 credit
- `{{studio}}`: Bloom Studio
- `{{date}}`: March 14

## Template JSON

```json
{
  "name": "beauty_birthday_treat",
  "language": "en_US",
  "category": "MARKETING",
  "header": {
    "type": "TEXT",
    "text": "Happy birthday from Bloom"
  },
  "body": {
    "text": "Happy birthday, {{first_name}}! Treat yourself with a complimentary {{reward}} on any service at {{studio}} until {{date}}. Thank you, and reply here if you need anything."
  },
  "footer": {
    "text": "Reply STOP to opt out"
  },
  "buttons": [
    {
      "type": "COPY_CODE",
      "example": "BDAY10"
    },
    {
      "type": "URL",
      "text": "Book now",
      "url": "https://bloomstudio.example.com/book"
    }
  ],
  "variables": {
    "first_name": {
      "example": "Maria"
    },
    "reward": {
      "example": "$10 credit"
    },
    "studio": {
      "example": "Bloom Studio"
    },
    "date": {
      "example": "March 14"
    }
  }
}
```

## Create it with the Meta Cloud API

```sh
curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
  -H "Authorization: Bearer $META_ACCESS_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
  "name": "beauty_birthday_treat",
  "language": "en_US",
  "category": "MARKETING",
  "parameter_format": "NAMED",
  "components": [
    {
      "type": "HEADER",
      "format": "TEXT",
      "text": "Happy birthday from Bloom"
    },
    {
      "type": "BODY",
      "text": "Happy birthday, {{first_name}}! Treat yourself with a complimentary {{reward}} on any service at {{studio}} until {{date}}. Thank you, and reply here if you need anything.",
      "example": {
        "body_text_named_params": [
          {
            "param_name": "first_name",
            "example": "Maria"
          },
          {
            "param_name": "reward",
            "example": "$10 credit"
          },
          {
            "param_name": "studio",
            "example": "Bloom Studio"
          },
          {
            "param_name": "date",
            "example": "March 14"
          }
        ]
      }
    },
    {
      "type": "FOOTER",
      "text": "Reply STOP to opt out"
    },
    {
      "type": "BUTTONS",
      "buttons": [
        {
          "type": "COPY_CODE",
          "example": "BDAY10"
        },
        {
          "type": "URL",
          "text": "Book now",
          "url": "https://bloomstudio.example.com/book"
        }
      ]
    }
  ]
}'
```