# Holiday season campaign WhatsApp template

> Fill the holiday calendar with a seasonal campaign for gift cards and party-ready services. Seasonal campaign WhatsApp template.

- Category: Marketing
- Industry: Beauty and wellness
- Use case: Seasonal campaign
- Language: en_US
- Approval rate: 93%
- Page: https://template-builder.dev/whatsapp-template/beauty-holiday-glow-campaign
- JSON: https://template-builder.dev/whatsapp-template/beauty-holiday-glow-campaign.json
- Open in the playground: https://template-builder.dev/playground#t=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

## How to get it approved

Send 3 weeks before the holiday; calendars fill early. Mention gift cards as an easy last-minute option.

## Message text

Hi {{first_name}}, holiday bookings at {{studio}} are open! Get party-ready with a {{service}}, or give the gift of self-care with a gift card.
Reply STOP to opt out

## Variables

- `{{first_name}}`: Maria
- `{{studio}}`: Bloom Studio
- `{{service}}`: Haircut

## Template JSON

```json
{
  "name": "beauty_holiday_glow_campaign",
  "language": "en_US",
  "category": "MARKETING",
  "body": {
    "text": "Hi {{first_name}}, holiday bookings at {{studio}} are open! Get party-ready with a {{service}}, or give the gift of self-care with a gift card."
  },
  "footer": {
    "text": "Reply STOP to opt out"
  },
  "buttons": [
    {
      "type": "URL",
      "text": "Book or buy a gift card",
      "url": "https://bloomstudio.example.com/holiday"
    }
  ],
  "variables": {
    "first_name": {
      "example": "Maria"
    },
    "studio": {
      "example": "Bloom Studio"
    },
    "service": {
      "example": "Haircut"
    }
  }
}
```

## Create it with the Meta Cloud API

```sh
curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
  -H "Authorization: Bearer $META_ACCESS_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
  "name": "beauty_holiday_glow_campaign",
  "language": "en_US",
  "category": "MARKETING",
  "parameter_format": "NAMED",
  "components": [
    {
      "type": "BODY",
      "text": "Hi {{first_name}}, holiday bookings at {{studio}} are open! Get party-ready with a {{service}}, or give the gift of self-care with a gift card.",
      "example": {
        "body_text_named_params": [
          {
            "param_name": "first_name",
            "example": "Maria"
          },
          {
            "param_name": "studio",
            "example": "Bloom Studio"
          },
          {
            "param_name": "service",
            "example": "Haircut"
          }
        ]
      }
    },
    {
      "type": "FOOTER",
      "text": "Reply STOP to opt out"
    },
    {
      "type": "BUTTONS",
      "buttons": [
        {
          "type": "URL",
          "text": "Book or buy a gift card",
          "url": "https://bloomstudio.example.com/holiday"
        }
      ]
    }
  ]
}'
```