# Next event announcement WhatsApp template

> Announce the next edition of a recurring event to past attendees. Product launch WhatsApp template for event organizers.

- Category: Marketing
- Industry: Events
- Use case: Product launch
- Language: en_US
- Approval rate: 93%
- Page: https://template-builder.dev/whatsapp-template/events-next-event-announcement
- JSON: https://template-builder.dev/whatsapp-template/events-next-event-announcement.json
- Open in the playground: https://template-builder.dev/playground#t=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

## How to get it approved

Past attendees convert best. Lead with date and city.

## Message text

Hi {{first_name}}, save the date! *{{event_name}}* returns to {{city}} on {{date}}, and past attendees get first access to tickets.
Reply STOP to opt out

## Variables

- `{{first_name}}`: Maria
- `{{event_name}}`: Summer Fest
- `{{city}}`: Austin
- `{{date}}`: March 14

## Template JSON

```json
{
  "name": "events_next_event_announcement",
  "language": "en_US",
  "category": "MARKETING",
  "body": {
    "text": "Hi {{first_name}}, save the date! *{{event_name}}* returns to {{city}} on {{date}}, and past attendees get first access to tickets."
  },
  "footer": {
    "text": "Reply STOP to opt out"
  },
  "buttons": [
    {
      "type": "URL",
      "text": "Get early access",
      "url": "https://acmeevents.example.com/next"
    }
  ],
  "variables": {
    "first_name": {
      "example": "Maria"
    },
    "event_name": {
      "example": "Summer Fest"
    },
    "city": {
      "example": "Austin"
    },
    "date": {
      "example": "March 14"
    }
  }
}
```

## Create it with the Meta Cloud API

```sh
curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
  -H "Authorization: Bearer $META_ACCESS_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
  "name": "events_next_event_announcement",
  "language": "en_US",
  "category": "MARKETING",
  "parameter_format": "NAMED",
  "components": [
    {
      "type": "BODY",
      "text": "Hi {{first_name}}, save the date! *{{event_name}}* returns to {{city}} on {{date}}, and past attendees get first access to tickets.",
      "example": {
        "body_text_named_params": [
          {
            "param_name": "first_name",
            "example": "Maria"
          },
          {
            "param_name": "event_name",
            "example": "Summer Fest"
          },
          {
            "param_name": "city",
            "example": "Austin"
          },
          {
            "param_name": "date",
            "example": "March 14"
          }
        ]
      }
    },
    {
      "type": "FOOTER",
      "text": "Reply STOP to opt out"
    },
    {
      "type": "BUTTONS",
      "buttons": [
        {
          "type": "URL",
          "text": "Get early access",
          "url": "https://acmeevents.example.com/next"
        }
      ]
    }
  ]
}'
```