# Price drop on saved property WhatsApp template

> Notify interested buyers when a saved property's price drops. A marketing WhatsApp template with old and new price and link.

- Category: Marketing
- Industry: Real estate
- Use case: Promotion
- Language: en_US
- Approval rate: 79%
- Page: https://template-builder.dev/whatsapp-template/real-estate-price-drop-alert
- JSON: https://template-builder.dev/whatsapp-template/real-estate-price-drop-alert.json
- Open in the playground: https://template-builder.dev/playground#t=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

## How to get it approved

Show both prices so the saving is concrete. Honest urgency like viewings scheduled this week works better than vague pressure.

## Message text

Good news, {{first_name}}! The price of *{{address}}* just dropped from {{old_price}} to {{new_price}}. It is one of the properties you saved.
Reply STOP to opt out

## Variables

- `{{first_name}}`: Lena
- `{{address}}`: 21 Pine Court
- `{{old_price}}`: $510,000
- `{{new_price}}`: $485,000
- `{{listing_id}}`: L77310

## Template JSON

```json
{
  "name": "real_estate_price_drop_alert",
  "language": "en_US",
  "category": "MARKETING",
  "body": {
    "text": "Good news, {{first_name}}! The price of *{{address}}* just dropped from {{old_price}} to {{new_price}}. It is one of the properties you saved."
  },
  "footer": {
    "text": "Reply STOP to opt out"
  },
  "buttons": [
    {
      "type": "URL",
      "text": "View property",
      "url": "https://acmerealty.com/listing/{{listing_id}}"
    }
  ],
  "variables": {
    "first_name": {
      "example": "Lena"
    },
    "address": {
      "example": "21 Pine Court"
    },
    "old_price": {
      "example": "$510,000"
    },
    "new_price": {
      "example": "$485,000"
    },
    "listing_id": {
      "example": "L77310"
    }
  }
}
```

## Create it with the Meta Cloud API

```sh
curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
  -H "Authorization: Bearer $META_ACCESS_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
  "name": "real_estate_price_drop_alert",
  "language": "en_US",
  "category": "MARKETING",
  "parameter_format": "NAMED",
  "components": [
    {
      "type": "BODY",
      "text": "Good news, {{first_name}}! The price of *{{address}}* just dropped from {{old_price}} to {{new_price}}. It is one of the properties you saved.",
      "example": {
        "body_text_named_params": [
          {
            "param_name": "first_name",
            "example": "Lena"
          },
          {
            "param_name": "address",
            "example": "21 Pine Court"
          },
          {
            "param_name": "old_price",
            "example": "$510,000"
          },
          {
            "param_name": "new_price",
            "example": "$485,000"
          }
        ]
      }
    },
    {
      "type": "FOOTER",
      "text": "Reply STOP to opt out"
    },
    {
      "type": "BUTTONS",
      "buttons": [
        {
          "type": "URL",
          "text": "View property",
          "url": "https://acmerealty.com/listing/{{1}}",
          "example": [
            "https://acmerealty.com/listing/L77310"
          ]
        }
      ]
    }
  ]
}'
```