# Welcome and getting started WhatsApp template

> Welcome new users on WhatsApp after sign-up with a first step and help link. Utility onboarding template for SaaS products.

- Category: Utility
- Industry: SaaS and software
- Use case: Welcome message
- Language: en_US
- Approval rate: 72%
- Page: https://template-builder.dev/whatsapp-template/saas-welcome-onboarding
- JSON: https://template-builder.dev/whatsapp-template/saas-welcome-onboarding.json
- Open in the playground: https://template-builder.dev/playground#t=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

## How to get it approved

Keep it to one action. Welcome messages triggered by sign-up are typically utility, but extra feature promotion can flip them to marketing.

## Message text

Your account is ready
Welcome to Lumen, {{first_name}}! Your workspace *{{workspace}}* is ready. Start by inviting your team or connecting your first data source.
Lumen Software

## Variables

- `{{first_name}}`: Ana
- `{{workspace}}`: Acme Studio

## Template JSON

```json
{
  "name": "saas_welcome_onboarding",
  "language": "en_US",
  "category": "UTILITY",
  "header": {
    "type": "TEXT",
    "text": "Your account is ready"
  },
  "body": {
    "text": "Welcome to Lumen, {{first_name}}! Your workspace *{{workspace}}* is ready. Start by inviting your team or connecting your first data source."
  },
  "footer": {
    "text": "Lumen Software"
  },
  "buttons": [
    {
      "type": "URL",
      "text": "Open workspace",
      "url": "https://lumen.app/start"
    },
    {
      "type": "QUICK_REPLY",
      "text": "Talk to support"
    }
  ],
  "variables": {
    "first_name": {
      "example": "Ana"
    },
    "workspace": {
      "example": "Acme Studio"
    }
  }
}
```

## Create it with the Meta Cloud API

```sh
curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
  -H "Authorization: Bearer $META_ACCESS_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
  "name": "saas_welcome_onboarding",
  "language": "en_US",
  "category": "UTILITY",
  "parameter_format": "NAMED",
  "components": [
    {
      "type": "HEADER",
      "format": "TEXT",
      "text": "Your account is ready"
    },
    {
      "type": "BODY",
      "text": "Welcome to Lumen, {{first_name}}! Your workspace *{{workspace}}* is ready. Start by inviting your team or connecting your first data source.",
      "example": {
        "body_text_named_params": [
          {
            "param_name": "first_name",
            "example": "Ana"
          },
          {
            "param_name": "workspace",
            "example": "Acme Studio"
          }
        ]
      }
    },
    {
      "type": "FOOTER",
      "text": "Lumen Software"
    },
    {
      "type": "BUTTONS",
      "buttons": [
        {
          "type": "URL",
          "text": "Open workspace",
          "url": "https://lumen.app/start"
        },
        {
          "type": "QUICK_REPLY",
          "text": "Talk to support"
        }
      ]
    }
  ]
}'
```