template-builder

Happy hour offer WhatsApp template
free example, ready for approval

Drive weekday traffic with a happy hour announcement and a copyable code. Seasonal campaign WhatsApp template for bars and restaurants.

Official template, maintained by Talqui

Hi Maria, happy hour is on at Northwind Bistro from 5 to 7 PM. Show this code to get 20% off all drinks.
Reply STOP to opt out
Copy offer code
Open in playground

91% approval rate

Share of submissions of this template that Meta approved.

Category
Marketing
Industry
Restaurants
Language
en_US

✳Approval tip

How to get this template approved

Send early afternoon on the day. Make the time window explicit so the offer is verifiably real.

Happy hour offer message example

Hi {{first_name}}, happy hour is on at {{restaurant}} from 5 to 7 PM. Show this code to get {{percent}}% off all drinks.
Reply STOP to opt out

Variables

  • {{first_name}}Maria
  • {{restaurant}}Northwind Bistro
  • {{percent}}20

</>For developers

Create the happy hour offer template on Meta, free

The template as JSON for @talqui-oss/template-builder, and the Cloud API request that creates it. Replace the $ variables with your account values.

restaurants_happy_hour_offer.json

{
  "name": "restaurants_happy_hour_offer",
  "language": "en_US",
  "category": "MARKETING",
  "body": {
    "text": "Hi {{first_name}}, happy hour is on at {{restaurant}} from 5 to 7 PM. Show this code to get {{percent}}% off all drinks."
  },
  "footer": {
    "text": "Reply STOP to opt out"
  },
  "buttons": [
    {
      "type": "COPY_CODE",
      "example": "HAPPY20"
    }
  ],
  "variables": {
    "first_name": {
      "example": "Maria"
    },
    "restaurant": {
      "example": "Northwind Bistro"
    },
    "percent": {
      "example": "20"
    }
  }
}

Create with the Meta Cloud API

curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
  -H "Authorization: Bearer $META_ACCESS_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
  "name": "restaurants_happy_hour_offer",
  "language": "en_US",
  "category": "MARKETING",
  "parameter_format": "NAMED",
  "components": [
    {
      "type": "BODY",
      "text": "Hi {{first_name}}, happy hour is on at {{restaurant}} from 5 to 7 PM. Show this code to get {{percent}}% off all drinks.",
      "example": {
        "body_text_named_params": [
          {
            "param_name": "first_name",
            "example": "Maria"
          },
          {
            "param_name": "restaurant",
            "example": "Northwind Bistro"
          },
          {
            "param_name": "percent",
            "example": "20"
          }
        ]
      }
    },
    {
      "type": "FOOTER",
      "text": "Reply STOP to opt out"
    },
    {
      "type": "BUTTONS",
      "buttons": [
        {
          "type": "COPY_CODE",
          "example": "HAPPY20"
        }
      ]
    }
  ]
}'

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