template-builder

Auto insurance quote follow-up WhatsApp template
free example, ready for approval

Follow up an auto insurance quote on WhatsApp with price, coverage highlights and a button to buy. Marketing template for brokers.

Official template, maintained by Talqui

Your quote is ready
Hi Nina, your car insurance quote for the 2021 Honda Civic is ready: $74 per month with full coverage. The quote is valid until Nov 20, so review it soon.
Reply STOP to opt out
Get covered
Adjust coverage
Open in playground

82% approval rate

Share of submissions of this template that Meta approved.

Category
Marketing
Industry
Insurance
Use case
Promotion
Language
en_US

✳Approval tip

How to get this template approved

Quote follow-ups are marketing unless the user explicitly asked for a quote by message. Include the validity period to add urgency honestly.

Auto insurance quote follow-up message example

Your quote is ready
Hi {{first_name}}, your car insurance quote for the {{vehicle}} is ready: *{{price}}* per month with full coverage. The quote is valid until {{valid_until}}, so review it soon.
Reply STOP to opt out

Variables

  • {{first_name}}Nina
  • {{vehicle}}2021 Honda Civic
  • {{price}}$74
  • {{valid_until}}Nov 20
  • {{quote_id}}Q90812

</>For developers

Create the auto insurance quote follow-up template on Meta, free

The template as JSON for @talqui-oss/template-builder, and the Cloud API request that creates it. Replace the $ variables with your account values.

insurance_auto_insurance_quote.json

{
  "name": "insurance_auto_insurance_quote",
  "language": "en_US",
  "category": "MARKETING",
  "header": {
    "type": "TEXT",
    "text": "Your quote is ready"
  },
  "body": {
    "text": "Hi {{first_name}}, your car insurance quote for the {{vehicle}} is ready: *{{price}}* per month with full coverage. The quote is valid until {{valid_until}}, so review it soon."
  },
  "footer": {
    "text": "Reply STOP to opt out"
  },
  "buttons": [
    {
      "type": "URL",
      "text": "Get covered",
      "url": "https://acmeinsurance.com/quote/{{quote_id}}"
    },
    {
      "type": "QUICK_REPLY",
      "text": "Adjust coverage"
    }
  ],
  "variables": {
    "first_name": {
      "example": "Nina"
    },
    "vehicle": {
      "example": "2021 Honda Civic"
    },
    "price": {
      "example": "$74"
    },
    "valid_until": {
      "example": "Nov 20"
    },
    "quote_id": {
      "example": "Q90812"
    }
  }
}

Create with the Meta Cloud API

curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
  -H "Authorization: Bearer $META_ACCESS_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
  "name": "insurance_auto_insurance_quote",
  "language": "en_US",
  "category": "MARKETING",
  "parameter_format": "NAMED",
  "components": [
    {
      "type": "HEADER",
      "format": "TEXT",
      "text": "Your quote is ready"
    },
    {
      "type": "BODY",
      "text": "Hi {{first_name}}, your car insurance quote for the {{vehicle}} is ready: *{{price}}* per month with full coverage. The quote is valid until {{valid_until}}, so review it soon.",
      "example": {
        "body_text_named_params": [
          {
            "param_name": "first_name",
            "example": "Nina"
          },
          {
            "param_name": "vehicle",
            "example": "2021 Honda Civic"
          },
          {
            "param_name": "price",
            "example": "$74"
          },
          {
            "param_name": "valid_until",
            "example": "Nov 20"
          }
        ]
      }
    },
    {
      "type": "FOOTER",
      "text": "Reply STOP to opt out"
    },
    {
      "type": "BUTTONS",
      "buttons": [
        {
          "type": "URL",
          "text": "Get covered",
          "url": "https://acmeinsurance.com/quote/{{1}}",
          "example": [
            "https://acmeinsurance.com/quote/Q90812"
          ]
        },
        {
          "type": "QUICK_REPLY",
          "text": "Adjust coverage"
        }
      ]
    }
  ]
}'

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