template-builder

Shipping discount promotion WhatsApp template
free example, ready for approval

Promote discounted shipping rates to small business senders on WhatsApp with a coupon. Marketing template for couriers. Copy it and adapt the brand.

Official template, maintained by Talqui

Cheaper shipping this month
Ship more for less, Greg! Get 15% off all domestic shipments until Nov 30. Apply the code at checkout in your dashboard.
Reply STOP to opt out
Copy offer code
Create shipment
Open in playground

89% approval rate

Share of submissions of this template that Meta approved.

Category
Marketing
Use case
Promotion
Language
en_US

✳Approval tip

How to get this template approved

Lead with a number (percent or amount) and an end date. Offer a coupon code via copy-code button.

Shipping discount promotion message example

Cheaper shipping this month
Ship more for less, {{first_name}}! Get *{{discount}} off* all domestic shipments until {{end_date}}. Apply the code at checkout in your dashboard.
Reply STOP to opt out

Variables

  • {{first_name}}Greg
  • {{discount}}15%
  • {{end_date}}Nov 30

</>For developers

Create the shipping discount promotion template on Meta, free

The template as JSON for @talqui-oss/template-builder, and the Cloud API request that creates it. Replace the $ variables with your account values.

logistics_shipping_rate_promotion.json

{
  "name": "logistics_shipping_rate_promotion",
  "language": "en_US",
  "category": "MARKETING",
  "header": {
    "type": "TEXT",
    "text": "Cheaper shipping this month"
  },
  "body": {
    "text": "Ship more for less, {{first_name}}! Get *{{discount}} off* all domestic shipments until {{end_date}}. Apply the code at checkout in your dashboard."
  },
  "footer": {
    "text": "Reply STOP to opt out"
  },
  "buttons": [
    {
      "type": "COPY_CODE",
      "example": "SHIP15"
    },
    {
      "type": "URL",
      "text": "Create shipment",
      "url": "https://acmelogistics.com/ship"
    }
  ],
  "variables": {
    "first_name": {
      "example": "Greg"
    },
    "discount": {
      "example": "15%"
    },
    "end_date": {
      "example": "Nov 30"
    }
  }
}

Create with the Meta Cloud API

curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
  -H "Authorization: Bearer $META_ACCESS_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
  "name": "logistics_shipping_rate_promotion",
  "language": "en_US",
  "category": "MARKETING",
  "parameter_format": "NAMED",
  "components": [
    {
      "type": "HEADER",
      "format": "TEXT",
      "text": "Cheaper shipping this month"
    },
    {
      "type": "BODY",
      "text": "Ship more for less, {{first_name}}! Get *{{discount}} off* all domestic shipments until {{end_date}}. Apply the code at checkout in your dashboard.",
      "example": {
        "body_text_named_params": [
          {
            "param_name": "first_name",
            "example": "Greg"
          },
          {
            "param_name": "discount",
            "example": "15%"
          },
          {
            "param_name": "end_date",
            "example": "Nov 30"
          }
        ]
      }
    },
    {
      "type": "FOOTER",
      "text": "Reply STOP to opt out"
    },
    {
      "type": "BUTTONS",
      "buttons": [
        {
          "type": "COPY_CODE",
          "example": "SHIP15"
        },
        {
          "type": "URL",
          "text": "Create shipment",
          "url": "https://acmelogistics.com/ship"
        }
      ]
    }
  ]
}'

+Related

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