template-builder

Time to rebook nudge WhatsApp template
free example, ready for approval

Nudge clients to rebook around when their last service is due again. Re-engagement WhatsApp template for salons and spas.

Official template, maintained by Talqui

bloomstudio.example.com
Hi Maria, it's been 7 days since your last Haircut. Time for a refresh? Ana has openings this week at Bloom Studio. Thank you, and reply here if you need anything.
Reply STOP to opt out
Book now
Open in playground

79% approval rate

Share of submissions of this template that Meta approved.

Category
Marketing
Language
en_US

✳Approval tip

How to get this template approved

Trigger it from the service interval (for example 6 weeks after a colour). Timing matters more than discount.

Time to rebook nudge message example

Hi {{first_name}}, it's been {{days}} days since your last *{{service}}*. Time for a refresh? {{stylist}} has openings this week at {{studio}}. Thank you, and reply here if you need anything.
Reply STOP to opt out

Variables

  • {{first_name}}Maria
  • {{days}}7
  • {{service}}Haircut
  • {{stylist}}Ana
  • {{studio}}Bloom Studio

</>For developers

Create the time to rebook nudge template on Meta, free

The template as JSON for @talqui-oss/template-builder, and the Cloud API request that creates it. Replace the $ variables with your account values.

beauty_rebooking_nudge.json

{
  "name": "beauty_rebooking_nudge",
  "language": "en_US",
  "category": "MARKETING",
  "body": {
    "text": "Hi {{first_name}}, it's been {{days}} days since your last *{{service}}*. Time for a refresh? {{stylist}} has openings this week at {{studio}}. Thank you, and reply here if you need anything."
  },
  "footer": {
    "text": "Reply STOP to opt out"
  },
  "buttons": [
    {
      "type": "URL",
      "text": "Book now",
      "url": "https://bloomstudio.example.com/book"
    }
  ],
  "variables": {
    "first_name": {
      "example": "Maria"
    },
    "days": {
      "example": "7"
    },
    "service": {
      "example": "Haircut"
    },
    "stylist": {
      "example": "Ana"
    },
    "studio": {
      "example": "Bloom Studio"
    }
  }
}

Create with the Meta Cloud API

curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
  -H "Authorization: Bearer $META_ACCESS_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
  "name": "beauty_rebooking_nudge",
  "language": "en_US",
  "category": "MARKETING",
  "parameter_format": "NAMED",
  "components": [
    {
      "type": "BODY",
      "text": "Hi {{first_name}}, it'\''s been {{days}} days since your last *{{service}}*. Time for a refresh? {{stylist}} has openings this week at {{studio}}. Thank you, and reply here if you need anything.",
      "example": {
        "body_text_named_params": [
          {
            "param_name": "first_name",
            "example": "Maria"
          },
          {
            "param_name": "days",
            "example": "7"
          },
          {
            "param_name": "service",
            "example": "Haircut"
          },
          {
            "param_name": "stylist",
            "example": "Ana"
          },
          {
            "param_name": "studio",
            "example": "Bloom Studio"
          }
        ]
      }
    },
    {
      "type": "FOOTER",
      "text": "Reply STOP to opt out"
    },
    {
      "type": "BUTTONS",
      "buttons": [
        {
          "type": "URL",
          "text": "Book now",
          "url": "https://bloomstudio.example.com/book"
        }
      ]
    }
  ]
}'

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