template-builder

Unfinished enrollment nudge WhatsApp template
free example, ready for approval

Nudge prospects who started but did not finish enrollment. Re-engagement WhatsApp template for schools. Free to copy and edit.

Official template, maintained by Talqui

acmeacademy.example.com
Hi Maria, you started enrolling in Intro to Design but didn't finish. Your spot is still reserved until March 14, and we're here if you have questions.
Reply STOP to opt out
Finish enrollment
I have a question
Open in playground

89% approval rate

Share of submissions of this template that Meta approved.

Category
Marketing
Industry
Education
Language
en_US

✳Approval tip

How to get this template approved

Mention the exact course they started. Reach out within 48 hours of drop-off.

Unfinished enrollment nudge message example

Hi {{first_name}}, you started enrolling in *{{course}}* but didn't finish. Your spot is still reserved until {{date}}, and we're here if you have questions.
Reply STOP to opt out

Variables

  • {{first_name}}Maria
  • {{course}}Intro to Design
  • {{date}}March 14

</>For developers

Create the unfinished enrollment nudge template on Meta, free

The template as JSON for @talqui-oss/template-builder, and the Cloud API request that creates it. Replace the $ variables with your account values.

education_enrollment_reengage.json

{
  "name": "education_enrollment_reengage",
  "language": "en_US",
  "category": "MARKETING",
  "body": {
    "text": "Hi {{first_name}}, you started enrolling in *{{course}}* but didn't finish. Your spot is still reserved until {{date}}, and we're here if you have questions."
  },
  "footer": {
    "text": "Reply STOP to opt out"
  },
  "buttons": [
    {
      "type": "URL",
      "text": "Finish enrollment",
      "url": "https://acmeacademy.example.com/enroll"
    },
    {
      "type": "QUICK_REPLY",
      "text": "I have a question"
    }
  ],
  "variables": {
    "first_name": {
      "example": "Maria"
    },
    "course": {
      "example": "Intro to Design"
    },
    "date": {
      "example": "March 14"
    }
  }
}

Create with the Meta Cloud API

curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
  -H "Authorization: Bearer $META_ACCESS_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
  "name": "education_enrollment_reengage",
  "language": "en_US",
  "category": "MARKETING",
  "parameter_format": "NAMED",
  "components": [
    {
      "type": "BODY",
      "text": "Hi {{first_name}}, you started enrolling in *{{course}}* but didn'\''t finish. Your spot is still reserved until {{date}}, and we'\''re here if you have questions.",
      "example": {
        "body_text_named_params": [
          {
            "param_name": "first_name",
            "example": "Maria"
          },
          {
            "param_name": "course",
            "example": "Intro to Design"
          },
          {
            "param_name": "date",
            "example": "March 14"
          }
        ]
      }
    },
    {
      "type": "FOOTER",
      "text": "Reply STOP to opt out"
    },
    {
      "type": "BUTTONS",
      "buttons": [
        {
          "type": "URL",
          "text": "Finish enrollment",
          "url": "https://acmeacademy.example.com/enroll"
        },
        {
          "type": "QUICK_REPLY",
          "text": "I have a question"
        }
      ]
    }
  ]
}'

+Related

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