Welcome new users on WhatsApp after sign-up with a first step and help link. Utility onboarding template for SaaS products.
Share of submissions of this template that Meta approved.
✳Approval tip
Keep it to one action. Welcome messages triggered by sign-up are typically utility, but extra feature promotion can flip them to marketing.
Your account is ready
Welcome to Lumen, {{first_name}}! Your workspace *{{workspace}}* is ready. Start by inviting your team or connecting your first data source.
Lumen Software{{first_name}}Ana{{workspace}}Acme Studio</>For developers
The template as JSON for @talqui-oss/template-builder, and the Cloud API request that creates it. Replace the $ variables with your account values.
saas_welcome_onboarding.json
{
"name": "saas_welcome_onboarding",
"language": "en_US",
"category": "UTILITY",
"header": {
"type": "TEXT",
"text": "Your account is ready"
},
"body": {
"text": "Welcome to Lumen, {{first_name}}! Your workspace *{{workspace}}* is ready. Start by inviting your team or connecting your first data source."
},
"footer": {
"text": "Lumen Software"
},
"buttons": [
{
"type": "URL",
"text": "Open workspace",
"url": "https://lumen.app/start"
},
{
"type": "QUICK_REPLY",
"text": "Talk to support"
}
],
"variables": {
"first_name": {
"example": "Ana"
},
"workspace": {
"example": "Acme Studio"
}
}
}Create with the Meta Cloud API
curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
-H "Authorization: Bearer $META_ACCESS_TOKEN" \
-H "Content-Type: application/json" \
-d '{
"name": "saas_welcome_onboarding",
"language": "en_US",
"category": "UTILITY",
"parameter_format": "NAMED",
"components": [
{
"type": "HEADER",
"format": "TEXT",
"text": "Your account is ready"
},
{
"type": "BODY",
"text": "Welcome to Lumen, {{first_name}}! Your workspace *{{workspace}}* is ready. Start by inviting your team or connecting your first data source.",
"example": {
"body_text_named_params": [
{
"param_name": "first_name",
"example": "Ana"
},
{
"param_name": "workspace",
"example": "Acme Studio"
}
]
}
},
{
"type": "FOOTER",
"text": "Lumen Software"
},
{
"type": "BUTTONS",
"buttons": [
{
"type": "URL",
"text": "Open workspace",
"url": "https://lumen.app/start"
},
{
"type": "QUICK_REPLY",
"text": "Talk to support"
}
]
}
]
}'+Related