template-builder

New arrivals announcement WhatsApp template
free example, ready for approval

Announce fresh arrivals to subscribers who opted in to updates about new styles. Product launch WhatsApp template for retail stores.

Official template, maintained by Talqui

acme.com
Hi Maria, new arrivals just landed at Acme Store, including the Linen Shirt. Come see them in store this week or browse online.
Reply STOP to opt out
Browse new arrivals
Open in playground

70% approval rate

Share of submissions of this template that Meta approved.

Category
Marketing
Industry
Retail
Language
en_US

✳Approval tip

How to get this template approved

Mention a specific item or category rather than just 'new arrivals'. Frequent generic blasts hurt your quality rating.

New arrivals announcement message example

Hi {{first_name}}, new arrivals just landed at {{store_name}}, including the *{{product_name}}*. Come see them in store this week or browse online.
Reply STOP to opt out

Variables

  • {{first_name}}Maria
  • {{store_name}}Acme Store
  • {{product_name}}Linen Shirt

</>For developers

Create the new arrivals announcement template on Meta, free

The template as JSON for @talqui-oss/template-builder, and the Cloud API request that creates it. Replace the $ variables with your account values.

retail_new_arrivals_launch.json

{
  "name": "retail_new_arrivals_launch",
  "language": "en_US",
  "category": "MARKETING",
  "body": {
    "text": "Hi {{first_name}}, new arrivals just landed at {{store_name}}, including the *{{product_name}}*. Come see them in store this week or browse online."
  },
  "footer": {
    "text": "Reply STOP to opt out"
  },
  "buttons": [
    {
      "type": "URL",
      "text": "Browse new arrivals",
      "url": "https://acme.com/new"
    }
  ],
  "variables": {
    "first_name": {
      "example": "Maria"
    },
    "store_name": {
      "example": "Acme Store"
    },
    "product_name": {
      "example": "Linen Shirt"
    }
  }
}

Create with the Meta Cloud API

curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
  -H "Authorization: Bearer $META_ACCESS_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
  "name": "retail_new_arrivals_launch",
  "language": "en_US",
  "category": "MARKETING",
  "parameter_format": "NAMED",
  "components": [
    {
      "type": "BODY",
      "text": "Hi {{first_name}}, new arrivals just landed at {{store_name}}, including the *{{product_name}}*. Come see them in store this week or browse online.",
      "example": {
        "body_text_named_params": [
          {
            "param_name": "first_name",
            "example": "Maria"
          },
          {
            "param_name": "store_name",
            "example": "Acme Store"
          },
          {
            "param_name": "product_name",
            "example": "Linen Shirt"
          }
        ]
      }
    },
    {
      "type": "FOOTER",
      "text": "Reply STOP to opt out"
    },
    {
      "type": "BUTTONS",
      "buttons": [
        {
          "type": "URL",
          "text": "Browse new arrivals",
          "url": "https://acme.com/new"
        }
      ]
    }
  ]
}'

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