template-builder

Order shipped with tracking link WhatsApp template
free example, ready for approval

Tell customers their order left the warehouse, with a dynamic tracking link and delivery estimate. Approved as a utility template.

Official template, maintained by Talqui

Order 4512 shipped
Hi Maria, your order 4512 left our warehouse today and arrives within 3 business days.
Acme Store
Track order
Open in playground

91% approval rate

Share of submissions of this template that Meta approved.

Category
Utility
Industry
E-commerce
Language
en_US

✳Approval tip

How to get this template approved

Utility templates must stay transactional: no discount or upsell in the text, or Meta recategorizes them as marketing.

Order shipped with tracking link message example

Order {{order}} shipped
Hi {{name}}, your order *{{order}}* left our warehouse today and arrives within _3 business days_.
Acme Store

Variables

  • {{name}}Maria
  • {{order}}4512

</>For developers

Create the order shipped with tracking link template on Meta, free

The template as JSON for @talqui-oss/template-builder, and the Cloud API request that creates it. Replace the $ variables with your account values.

order_shipped.json

{
  "name": "order_shipped",
  "language": "en_US",
  "category": "UTILITY",
  "header": {
    "type": "TEXT",
    "text": "Order {{order}} shipped"
  },
  "body": {
    "text": "Hi {{name}}, your order *{{order}}* left our warehouse today and arrives within _3 business days_."
  },
  "footer": {
    "text": "Acme Store"
  },
  "buttons": [
    {
      "type": "URL",
      "text": "Track order",
      "url": "https://acme.com/track/{{order}}"
    }
  ],
  "variables": {
    "name": {
      "example": "Maria"
    },
    "order": {
      "example": "4512"
    }
  }
}

Create with the Meta Cloud API

curl -X POST "https://graph.facebook.com/v26.0/$WABA_ID/message_templates" \
  -H "Authorization: Bearer $META_ACCESS_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
  "name": "order_shipped",
  "language": "en_US",
  "category": "UTILITY",
  "parameter_format": "NAMED",
  "components": [
    {
      "type": "HEADER",
      "format": "TEXT",
      "text": "Order {{order}} shipped",
      "example": {
        "header_text_named_params": [
          {
            "param_name": "order",
            "example": "4512"
          }
        ]
      }
    },
    {
      "type": "BODY",
      "text": "Hi {{name}}, your order *{{order}}* left our warehouse today and arrives within _3 business days_.",
      "example": {
        "body_text_named_params": [
          {
            "param_name": "name",
            "example": "Maria"
          },
          {
            "param_name": "order",
            "example": "4512"
          }
        ]
      }
    },
    {
      "type": "FOOTER",
      "text": "Acme Store"
    },
    {
      "type": "BUTTONS",
      "buttons": [
        {
          "type": "URL",
          "text": "Track order",
          "url": "https://acme.com/track/{{1}}",
          "example": [
            "https://acme.com/track/4512"
          ]
        }
      ]
    }
  ]
}'

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